The programme aims to develop fashion retail professionals specialized in the areas of retail buying and merchandising, store operations, supply chain management as well as visual merchandising, advertising, garment construction sale and marketing and the proposal and progress of the ideas. The programme will provide detail understanding of fashion and fashion industry. They can learn from the source of design or pattern inspiration to the production of an original prototype in this programme. It will develop detail knowledge, concepts, history and skills for the fashion design professional, retail buyers and merchandiser, visual merchandiser and many more. Also, it will help the learners to strategize and render services in the fashion and lifestyle industry, through practical and hands on experience. It will also offer unique opportunities to transform concepts into tangible products, services and experiences.
To achieve the comprehensive aim, the programme seeks to: