MAER: Master of Arts (Entrepreneurship)(null)

Introduction

The aim of the programme is to impart knowledge, skill and competencies to start one’s own business venture. To achieve the aim, the programme focusses on various aspects of startup, innovation and soft skills which are essential for the successful entrepreneur.

It has been designed to provide competency-based education to the youth in the area of entrepreneurship with an aim to turn ideas into an entrepreneurial venture. This programme will enable learners for critical thinking and problem solving by integrating theory with practice and case studies. Successful entrepreneurs will share their experiences through innovative blended learning and experiential learning approaches

Objective

The objective of the programme is to:

  • Develop competencies among graduates in initiating business enterprise
  • Facilitates successful and profitable operations of the enterprise
  • Enable managerial skills for setting up of new enterprise
  • Develop interpersonal skills and adopt good leadership behavior for empowerment of self and others
  • Courses Structure

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    MER-001: Business Environment

    Credits:
    Semester 1

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    MER-002: Fundamentals of Entrepreneurship

    Credits:
    Semester 1

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    MER-003: Business Ideation and Opportunity Identification

    Credits:
    Semester 1

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    MER-004: Business Development and Entrepreneurial Competencies

    Credits:
    Semester 1

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    MER-005: IPR & Technology Commercialization

    Credits:
    Semester 2

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    MER-006: Management of New and Small Enterprises

    Credits:
    Semester 2

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    MER-007: Government Initiatives & MSME Development

    Credits:
    Semester 2

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    MER-008: Finance & Accounting

    Credits:
    Semester 2

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    MERP-001: Project I

    Credits:
    Semester 2

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    MER-009: Marketing Management

    Credits:
    Semester 3

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    MER-010: Organizational Management and Labour Relations

    Credits:
    Semester 3

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    MER-011: Start Up, Incubation and Business Ethics

    Credits:
    Semester 3

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    MER-012: Business Research Methods & Applications

    Credits:
    Semester 3

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    MER-013: IT and Entrepreneurship

    Credits:
    Semester 4

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    MER-014: Innovation and Strategic Management

    Credits:
    Semester 4

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    MER-015: Social Entrepreneurship

    Credits:
    Semester 4

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    MERP-002: Project II

    Credits:
    Semester 4

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