Introduction

BBASM is a 3 years Degree Program (2 semesters each year). The Programme provides Education, Experience & Earning at the same time. It gives the learners a practical experience as well as monthly stipend/salary as stipulated by the company, .for 3 years while pursuing studies. The Programme provides Work-based e-Learning with mentoring by Industry professionals .On completion of the Programme the student receives a BBA degree from IGNOU & 3 years Experience Certificate from the Company.

Objective

The main objectives of (BBASM) Programme are to:

• To offer a Work-based programme of study at the Bachelor’s Degree Level for young aspiring professionals who want to pursue a bright career in ever growing Services Industry.
• To provide learner-centric quality education.
• Offer Skill upgradation and training at the work-place.
• To take education to the unreached and to provide employable skilled manpower to cater to the requirement of the Services Industry.